Evaluate and make business decisions taking into account the interdependent relationships among competitive and environmental conditions, organizational resources, and the major functional areas of business.
Overall core business knowledge is reinforced throughout the program but is accessed through the capstone Strategic Management course and through the use of the internship opportunity. Students are advised to take the Strategic Management course in their final semester before graduation. Strategic Management incorporates two nationally recognized assessment measures; Capsim and the ETS Major Fields Test.
Capsim is an industry leader in business simulation technology used for the development and assessment of business acumen. Students in their capstone course experience what it is like to manage a business by exposure to concepts and terminology in an engaging simulated environment. Students are responsible for making decisions in the following core business areas: marketing, R&D, production, finance, HR, market segments, and TQM.
ETS Major Fields Test is administered to students also during their final semester before graduation. This exam is a national competency exam evaluating students on their mastery of their field of study and evaluate their ability to analyze and solve problems, understand relationships, and interpret material from the business environment. The exam tests in eight Assessment Indicators or fields in business. These included Accounting, Economics, Management, Quantitative Business Analysis, Finance, Marketing, Legal and Social Environment, and International Issues. As indicated in the table below, our students have scored mostly at the benchmark level or above in the majority of the eight Assessment knowledge areas.
Core Business Knowledge Data 2015-2018