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Academics > Online Graduate Programs > Master of Arts in Health Promotion

What is health promotion? 

According to the World Health Organization, “Health promotion is the process of enabling people to increase control over, and to improve, their health. It moves beyond a focus on individual behavior towards a wide range of social and environmental interventions.” 

The goal of health promotion is to empower individuals to make informed, healthy choices, in healthy environments.  Activities in health promotion can include educating individuals about health behavior, working to change environments to make physical activity more accessible, or shaping policy that promotes healthy lifestyles.  

Career Opportunities 

Health promotion is a growing field.  Graduates from our program can find employment in Schools, Community or Public Health Centers, Worksite Wellness, Hospitals or Insurance companies, and many more.  Careers in health promotion have a faster than average projected job growth according to the Bureau of Labor Statistics 

Program Highlights: 

Our program is 100% online with a social and behavioral health emphasis.  We have flexible practicum options.  The Master of Arts in Health Promotion at Concord University will prepare you for the Certified Health Education Specialist exam. 

Admission Requirements

Applications are accepted year round, we recommend you submit all materials to be enrolled in the fall semester by March 1.  If you plan to begin taking courses in the summer, we recommend submitting your materials by January 1.  

For unconditional acceptance into the Master of Arts in Health Promotion applicants must:

  • Hold an undergraduate degree with a minimum 2.75 GPA from a regionally accredited institution
  • Provide official transcripts from all undergraduate institutions (with the exception of Concord University).
  • Provide two (2) general letters of recommendation
  • Complete the Application for Admission, and pay the $30.00 fee.
Applicants who do not meet admission requirements may submit a letter of appeal to the graduate director which will then be reviewed by the Graduate Council. If the Graduate Council approves the appeal, they will specify requirements for conditional admission to complete up to nine graduate credits with specific stipulations such as earning a GPA of 3.0 or better in the Master of Arts in Health Promotion.
Course Descriptions

HLTH 500 Foundations of Health Education & Health Promotion (3 hrs):
This course is designed to provide the graduate student with an overview of general principles and concepts of health education and promotion applicable to traditional work settings. Theoretical models used to explain why people adopt or fail to adopt health promoting behaviors will also be addressed.

HLTH 510 Physical Activity, Nutrition, and Obesity (3 hrs):
Obesity is now ranked as one of the most critical public health threats of the 21st Century. Physical activity and nutrition play primary roles in weight management. This course will examine the nature, extent, and consequences of obesity in the US, and how social, environmental, genetic, cultural, and other factors influence its increased prevalence. The direct relationship with physical activity and dietary intake will be examined, and lifestyle changes necessary to reverse the trend identified.

HLTH 515 Advanced Content in Health Promotion (3 hrs):
A content driven course that will allow the practitioner to better understand the framing of most health related programming. Topical overviews will include; ATOD use, misuse, and abuse, stress management, social interactions, concepts related to holistic health, and human sexuality.

HLT H 520 Program Planning and Evaluation (3 hrs):
In this course, students will develop knowledge and skills required to effectively plan, implement, and evaluate programs that address public health problems for defined populations in a variety of settings.

HLTH 525 Research in the Health Sciences (3 hrs):
Prerequisite: HLTH 500
This course introduces a student to the various types of quantitative and qualitative research methodology. Course content will focus on research processes including evaluations of existing research as well as analysis and application of the findings.

HLTH 530 Health Interventions for School-aged Children (3 hrs):
This course will examine health promotion strategies and programs that are effective with children in the school setting, including before and after school, as well as community-based settings. The critical issue of the involvement of parents, school faculty, and others in the community will be discussed. Selected interventional strategies for various age groups of children will be reviewed and evaluated, and new interventions will be developed for implementation.

HLTH 535 Health Interventions for Specific Populations (3 hrs): 
This course will examine health promotion strategies and program that are effective in changing health behaviors of those representing specific population groups, including older adults, at-risk individuals, and underserved populations (social, economic, and environmental). The course will include the study of social determinants of health equity, environment change, policy impact, and motivational influences. Selected health promotion interventional strategies for these populations will be reviewed and evaluated, and new interventions will be developed for implementation.

HLT H 540 Epidemiology in Health (3 hrs):
Prerequisite: HLTH 500
Introduction and overview of principals related to epidemiology. To include major study designs, statistical gathering techniques, epidemiology of infectious and chronic diseases, data interpretation, and measures of mortality and morbidity.

HLTH 550 Health Trends and Issues (3 hrs):
This course will focus on current trends including advocacy strategies, national initiatives, current empirical research, grant writing, and public policy.

HLTH 560 Health Practicum (6 hrs): 
Prerequisite: Successful completion of all Health Promotion qualifying work
This course will focus on utilizing action research to identify a problem or issue within a health related work setting so as to systematically collect, analyze data, defend, and present data for informing decision making and/or policy creation/change. Students will complete a systematic and thorough community health intervention proposal, needs assessment, development, implementation, and evaluation.

HLT H 555 Graduate Seminar (1-3 hr):*This course is not a graduation requirement
Selected topics in the health education and promotion, including curriculum development, instructional processes, supervision, research, and evaluation. This course may be repeated up to three times and may be substituted for up to 6 hours at the approval of the graduate director.

Format and Curriculum

Online format using Blackboard 

Fall 1:

  • HLTH 500 – Foundations, 3hrs.
  • HLTH 510 – PA, N & Obesity, 3 hrs.

Spring 1:

  • HLTH 520 – Program Planning/Evaluation, 3 hrs.
  • HLTH 540 – Epidemiology in Health, 3 hrs.
  • HLTH 550 – Trends/Issues, 3hrs.

Summer 1:

  • HLTH 530 – Interventions I: School-aged Children, 3 hrs. 
  • HLTH 535 – Interventions II: Specific Populations, 3 hrs.

Fall 2: 

  • HLTH 515 – Advanced Content, 3 hrs.
  • HLTH 525 – Research in the Health Sciences, 3 hrs.

Spring 2:

  • HLTH 560 – Health Practicum, 6 hrs

TOTAL: 33 hrs.

Master of Arts in Health Promotion Graduation Requirements

To graduate, a student must complete the following 33 credit hours:

HLTH 500                              HLTH 510
HLTH 515                              HLTH 520
HLTH 525                              HLTH 530
HLTH 535                              HLTH 540
HLTH 550                              HLTH 560

Graduate candidates must maintain an overall GPA of 3.0 or better and must have a 3.0 in order to graduate from the MA in Health Promotion Program. Any candidate falling below a 3.0 will be placed on academic probation. , Candidates who are placed on academic probation for two consecutive semesters will be removed from the graduate program due to academic deficiency. In addition, candidates must earn the minimum grade of “C” to successfully complete a course.

Handbook
I.  FOREWORD
The attached materials are intended as a general statement of “Graduate School Policies and Procedures” to assist the Director of Graduate studies in academic advising of candidates.  They are not intended to be a substitute for the Concord University Academic Catalog which is the authoritative source of information for all graduate candidates.  The official version of the Catalog is available at: http://catalog.concord.edu/

II.  MISSION STATEMENT
The mission of the Graduate Program at Concord University is to:
1.)    guide, facilitate, and enhance educational quality, opportunities and experiences for all graduate students

2.)    encourage excellence in research, creative, and scholarly work

3.)    and recruit, retain, and graduate a diverse population of students trained to meet the needs of a diverse local, national, global, and technological society.

III.  OVERVIEW
This program requires thirty three (33) hours for completion.  The curriculum is designed with a systematic and sequential focus (see Program Requirements).  Students will be admitted in cohorts and will be able to complete the program in two (2) academic years, beginning with a fall semester.  After completion of twenty-seven (27) hours of preparatory course work, students will enroll in a capstone research  based practicum, HLTH 560 – Health Practicum (6 hrs).  Unless provided a special exemption by the Director of Graduate Studies, upon the recommendation of the program faculty, students must complete ALL course work before enrolling in HLTH 560.  To successfully matriculate through HLTH 560, student will be required complete one of the following:

Option 1: Develop, implement, and evaluate a community-based intervention project for a specific population. Students will be required to accurately plan, implement in an actual setting, evaluate impact, and subsequently, refine the intervention

Option 2: Based on thorough literature review, develop a research question that will be explored through analysis of primary or secondary data.

Option 3: Conduct a systematic review surrounding a health promotion topic of interest. This will include an exhaustive review of the literature and inclusion of relevant articles.

IV.  ADMISSION TO THE M.A. in HEALTH PROMOTION
For unconditional acceptance into the Master of Arts in Health Promotion applicants must:
  • Hold an undergraduate degree with a minimum 2.75 GPA from a regionally accredited institution
  • Provide official transcripts from all undergraduate institutions (with the exception of Concord University).
  • Provide two (2) general letters of recommendation
  • Complete the general Application for Admission, and submit it with a $30.00 fee.
Applicants who do not meet admission requirements may submit a letter of appeal to the graduate director which will then be reviewed by the Graduate Council. If the Graduate Council approves the appeal, they will specify requirements for conditional admission to complete up to nine graduate credits with specific stipulations such as earning a GPA of 3.0 or better in the Master of Arts in Health Promotion.

V. PROGRAM OF STUDY
The MA in Health Promotion consists of 33 hours; including 27 hours of content specific course work and a 6-hour capstone practicum course (see Table 1 below). Courses should be taken in sequence as indicated below (see Table 2). However if courses are taken outside of the recommended sequence, three courses have prerequisites (indicated by an *). Unless provided a special exemption by the Director of Graduate Studies, upon the recommendation of the program faculty, students must complete all coursework before enrolling in HLTH 560.

RECOMENDED SEQUENCE
1st Fall Semester:
HLTH 500 Foundations of Health Education & Promotion 3 hrs
HLTH 510 Physical Activity, Nutrition, and Obesity 3 hrs
1st Spring Semester:
HLTH 520 Program Planning and Evaluation 3 hrs
HLTH 540 Epidemiology in Health 3 hrs
HLTH 550 Health Trends and Issues 3 hrs
1st Summer Semester:
HLTH 530 Health Interventions for School-Aged Children 3 hrs
HLTH 535 Health Interventions for Specific Populations 3 hrs
2nd Fall Semester:
HLTH 515 Advanced Content in Health Promotion 3 hrs
HLTH 525 Research in the Health Sciences  3 hrs
2nd Spring Semester:
HLTH 560 Action Research/Health Practicum 6 hrs
TOTAL: 33 hrs
HLTH 555 Graduate Seminar (NOT a program graduation requirement) 1-3 hrs

* It is recommended that students purchase and become familiar with an APA citation manual. APA formatting and referencing will be required in ALL courses.
    

VI. POLICIES/PROCEDURES:

Academic integrity
Academic probation
Add/drop classes
Admissions examinations
Advising
Blackboard
Disruptive behavior
Email
Equal Opportunity
Field Experience(s)
Financial aid
GPA
Graduation
Letters of acceptance
Letters of recommendation
Library Service
MyCU
Readmission
Registration
Removal from the program
Scholarships
Student loans
Textbooks
Transfer credit
Tuition/billing
University Graduate Council
 
Policies and Procedures Manual for Master of Arts in Health Promotion Candidates

I. FOREWORD

The attached materials are intended as a general statement of “Graduate School Policies and Procedures” to assist the Director of Graduate studies in academic advising of candidates. They are not intended to be a substitute for the Concord University Academic Catalog which is the authoritative source of information for all graduate candidates. The official version of the Catalog is available at: http://catalog.concord.edu/

II. MISSION STATEMENT

The mission of the Graduate Program at Concord University is to:
1.) guide, facilitate, and enhance educational quality, opportunities and experiences for all graduate students
2.) encourage excellence in research, creative, and scholarly work
3.) and recruit, retain, and graduate a diverse population of students trained to meet the needs of a diverse local, national, global, and technological society.

III. OVERVIEW

This program requires thirty three (33) hours for completion. The curriculum is designed with a systematic and sequential focus (see Program Requirements). Students will be admitted in cohorts and will be able to complete the program in two (2) academic years, beginning with a fall semester. After completion of twenty-seven (27) hours of preparatory course work, students will enroll in a capstone research based practicum, HLTH 560 – Health Practicum (6 hrs). Unless provided a special exemption by the Director of Graduate Studies, upon the recommendation of the program faculty, students must complete ALL course work before enrolling in HLTH 560. To successfully matriculate through HLTH 560, student will be required complete one of the following:

Option 1:
Develop, implement, and evaluate a community-based intervention project for a specific population. Students will be required to accurately plan, implement in an actual setting, evaluate impact, and subsequently, refine the intervention

Option 2:
Based on thorough literature review, develop a research question that will be explored through analysis of primary or secondary data.

Option 3:
Conduct a systematic review surrounding a health promotion topic of interest. This will include an exhaustive review of the literature and inclusion of relevant articles.

IV. ADMISSION TO THE M.A. in HEALTH PROMOTION

For unconditional acceptance into the Master of Arts in Health Promotion applicants must:

Hold an undergraduate degree with a minimum 2.75 GPA from a regionally accredited institution
Provide official transcripts from all undergraduate institutions (with the exception of Concord University).
Provide two (2) general letters of recommendation
Complete the general Application for Admission, and submit it with a $30.00 fee.

Applicants who do not meet admission requirements may submit a letter of appeal to the graduate director which will then be reviewed by the Graduate Council. If the Graduate Council approves the appeal, they will specify requirements for conditional admission to complete up to nine graduate credits with specific stipulations such as earning a GPA of 3.0 or better in the Master of Arts in Health Promotion.

V. PROGRAM OF STUDY

The MA in Health Promotion consists of 33 hours; including 27 hours of content specific course work and a 6-hour capstone practicum course (see Table 1 below). Courses should be taken in sequence as indicated below (see Table 2). However if courses are taken outside of the recommended sequence, three courses have prerequisites (indicated by an *). Unless provided a special exemption by the Director of Graduate Studies, upon the recommendation of the program faculty, students must complete all coursework before enrolling in HLTH 560.

RECMOMENDED SEQUENCE

1st Fall Semester:
HLTH 500 Foundations of Health Education & Promotion 3hrs
HLTH 510 Physical Activity, Nutrition, and Obesity 3hrs

1st Spring Semester:
HLTH 520 Program Planning and Evaluation 3hrs
HLTH 540 Epidemiology in Health 3hrs
HLTH 550 Health Trends and Issues 3hrs

1st Summer Semester
HLTH 530 Health Interventions for School-Aged Children 3hrs
HLTH 535 Health Interventions for Specific Populations 3hrs

2nd Fall Semester
HLTH 515 Advanced Content in Health Promotion 3hrs
HLTH 525 Research in the Health Sciences 3hrs

2nd Spring Semester
HLTH 560 Action Research/Health Practicum 6 hrs 

TOTAL 33 hrs

HLTH 555 Graduate Seminar (NOT a program graduation requirement) 1-3hrs

  • It is recommended that students purchase and become familiar with an APA citation manual. APA formatting and referencing will be required in ALL courses.

Approved by the Concord University Graduate Council - Revised 3/27/14

Program Specifics

Health Promotion
The Master of Arts (MA) in Health Promotion is a 33 credit hour online program that will prepare highly trained health educators to meet the health needs of our society in a variety of work settings, including community and public health agencies, worksite health promotion programs, schools, and other health organizations. This program is designed for professionals who want to enhance their skills in promoting health strategies that will lead to improved disease prevention. The MA in Health Promotion Program is appropriate for those with undergraduate degrees in a variety of areas including health education, health promotion, public health, sociology, psychology, allied health fields, and environmental health studies. Potential students must be proficient in computer literacy and writing skills, be a self-directed learner, possess leadership skills, enjoy working with people, and have a passion for health for themselves and others.

The program emphasizes primary prevention and the empowerment of communities to address their own health and social needs in ways that can improve the health status of the greater community and reduce health care costs. Students are introduced to the unique opportunity they have as health professionals to effect individuals’ knowledge, attitudes, and behaviors related to health issues, and are trained in health promotion strategies and interventions to impact individuals and communities. Students who graduate from the program will be prepared and qualified to take the Certified Health Education Specialist examination in order to obtain the CHES credential. The CHES designation is an indication of professional competency and commitment to ongoing professional growth and development (through the CHES CEU process). CHES exam eligibility is based solely on academic qualifications. To be eligible for the CHES examination, an individual must hold a bachelors, masters, or doctorate (from an accredited institution of higher education) in the field of health education and/or health promotion.


 


Health Promotion Graduate Application