New Director to Lead Entrepreneurial Program at CU

For Immediate Release: 
Oct 03 2005

New Director to Lead Entrepreneurial Program at CU

Athens, W.Va. – Concord University’s young Entrepreneurial Studies Program offers students all the necessary knowledge to start and run a successful business in any area of interest. Now this young program has a new director.

Jeanette Cooper recently began her duties as the director of entrepreneurial studies. She received her B.A. in English at California State University in 1983 and her M.A. in teaching from Marshall University Graduate College. Cooper, who lives in Charleston, feels that this position allows her the opportunity to utilize both her business and education backgrounds.

Cooper has extensive experience in the business world including: Redken Laboratories, Inc. where she served as marketing manager from 1983 to 1986 and director of education from 1986 to 1989, and director of administration from 1989 to 1999. She taught English in Kanawha County from 1999 to 2005 and was an adjunct professor for West Virginia State University.

“The students will have the opportunity to attend workshops taught by local and state business leaders. The second-year students will receive mentors in their areas of interest, begin research, start drafting their business plans, and obtain summer internships. Students will also be competing in the 2007 State Business Plan Competition,” Cooper said.

The University launched the program several years ago with support from the Hugh Ike Shott, Jr. Foundation, the Katharine Tierney Foundation, and the Maier Foundation.

Students will gain skills in financial management, business planning, marketing, strategic planning, and personnel management. The program focuses on both for-profit and non-profit enterprise management.

Students attend summer workshops, develop business plans, conduct “primary” research, and participate in an internship. A “business mentor” will work with the students showing the relationship between in class studies and real world business perspective.

Students will gain valuable hands-on experience in the program, and students in any program of study may gain admission into the program.

Cooper is beginning to recruit new students for next year by contacting and visiting high schools locally and statewide.

“I’m also establishing relationships with local businesses, chambers of commerce and state economic development and government agencies. The goal is to stimulate and increase economic growth in southern West Virginia,” stated Cooper.

The program is managed by the division of business at Concord. Dr. Kendra Boggess, chair for the division noted that, “We are pleased to welcome Ms. Cooper who has an extensive background in business, along with her academic preparation. Her unique skill set should lead to further success in this program. The students are pleased to have this mentor, guide and advocate at Concord as they earn their degrees and prepare for the future.”

Contact Jeanette Cooper at 1-304-384-6084 or for more information on the entrepreneurial studies program at Concord.


CONCORD UNIVERSITY NOTES: Stephanie Harmon, a senior majoring in communication arts wrote this news release. Her hometown is Princeton, W.Va.