Meet Esports Coach, Jake Neerland
Jake Neerland joined Concord's staff in May of 2019. Since then, he has built the esports program from the ground up, taking on not only coaching, but social media, player recruiting, content development, and much more. Before coming to CU, Neerland competed in esports for six years, coached multiple teams, and coordinated with big sponsors, including Blizzard and Twitch.
“Esports is an incredibly difficult industry to get into," Nearland says. "My self-given task is to help anyone interested in esports to have as competitive of a resume as possible."
Neerland comes to Athens, W.Va. from Iowa. He has a Bachelor of Science in Public Relations and a minor in Communication Studies from Iowa State University. In addition to esports experience, his professional background includes social media strategy, community management, marketing, and event management.
Neerland says he took this position at Concord because he was looking for a challenge in his career, but what he found to be the most challenging aspect has been working with a new generation of players.
"Younger generations will always push for improvement, and they don't care what paperwork needs done or obstacles are in their way. They're adept at circumventing anything in their way to achieve their goals. I just help them be more efficient in doing so," Neerland says.
Follow the team on Twitch for live coverage of league matches, and on social media for weekly updates.